Service Tips, Top Picks, and a Trip Down Memory Lane.

August is our birthday month here at Threds and we are celebrating 25 years of service by sharing a timeline of how far we have come since 1994.

Rooted in humble beginnings, Threds officially launched in August of 1994 as a retail clothing store selling restored vintage jeans. Screen printing followed shortly two years later in 1996. To highlight our screen printing origins, we've provided a few tips on how to brand on a budget utilizing our services.

When planning a custom T-shirt order on a small budget, consider the following:

1. Select a simple 1-2 color design that will reduce the cost of your overall spend while still being able to maximize your logo or message. 

2. Utilize a one-print location verse multiple print areas on the garment. You can maximize brand visibility with a single front or left chest print option, like the examples below.

3. Comfort over brand name. Consider using a cheaper brand of shirt that can provide the same level of comfort. You’ll save on costs, but not at the expense of quality.

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In 1997, Threds included promotional offerings into our business portfolio. This allowed us to expand our overall custom branding capabilities and garner more corporate business. Check out our pick of the top 5 go-to promotional items for any occasion:

1.    Drinkware 

2.    Tote bags

3.    Writing instruments

4.    Koozies

5.    Notebooks

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Embroidery joined the family of offerings in 1999 to service clients who wanted a more formal branded apparel look and feel. Check out our list of items that are the best fit for embroidery services:

1.    Polo shirts

2.    Fleece 

3.    Hats

4.    Jackets (non-waterproof)

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Finally, in 2003 Threds introduced a fulfillment and e-commerce division, making us a full-service branding powerhouse with a national footprint. What does this service do for customers?

1. It provides an entire team of creative thinkers, committed to developing branded merchandise that resonates with your customers.

2. We have a dedicated account & design team that understands your brand.

3. Customer Service needs are handled in-house.

4. Our e-commerce division provides fast, affordable shipping options and tracking.

5. Design, production, inventory and order fulfillment all under one roof.

6. We provide accurate product sales and inventory reports.

Let Threds be a part of your brand’s story. We’ll do more than produce it; we’ll help you tell it. Start your custom apparel or promotional project today! 

Screen Printing Vs DTG (Direct to Garment)

We sometimes get the question, "why do you have a 12 shirt minimum?" Threds has a minimum of 12 garments for screen printing orders because 12 items is the least number of garments that can be efficiently screen printed. With time it takes to prep the artwork, burn in the screens and set up the press, producing under 12 shirts would make the price per shirt astronomical. 

Enter Direct to Garment. The industries answer to cheap, affordable one-offs. Or is it really what its cracked up to be? I like to think of Dad’s advice on this one: Products can be cheap, quick, and quality— but they can’t be all three of those things.

What is Direct to Garment (DTG) printing?

Technological advancements have made DTG more popular in recent years, and DTG fans will tell you that they are able to replicate artwork and designs with a high level of detail. But that’s where the devil is, isn’t it?

"Well, why don't you print direct to garment?"

Direct to Garment (DTG) printers offer lots of versatility, but they not up to par with the quality, as illustrated below, you have come to expect from Threds. We only produce the highest quality prints and cannot offer anything less than the best to our customers. But that’s just one reason. We’ve assembled a list below of all the reasons we chose not to use Direct to Garment printing.

The top photo is a print using a direct to garment machine. The art is blurry and the negative spaces fill in during the printing process. The screen printed version below creates a crisper and cleaner print that retains a high level of detail.

Top Reasons NOT to use Direct to Garment Printing.

1. Quality. We mentioned this already. But it’s worth repeating. Did we mention quality?

2. Fade. If you’ve witnessed the magic of a DTG machine, you know it suspiciously looks a lot like that desk jet printer you used back when computers only came in beige or tan, or…what was that color? As such, you probably know what happens to ink when you inadvertently set your coffee on it or a document gets rained on. Now imagine your DTG Tee after a few washes. You get the idea. While many DTG printers will tell you that it all depends on how the application is carried out, we will tell you that we would take that challenge any day of the week.

3. Maintenance. Ever own a luxury car? Everything is great until it isn’t. Repair bills can add up quickly and if your the type of person who doesn’t mind a lighter wallet then all is well-and-good. But if your car breaks down you don’t pass the bill on to your employer because you were on your way to work. DTG machines aren’t exactly known for their reliability and businesses have to make the cost up somehow. Hmm…I wonder how they might do that.

   To give an example, DTG machines use print heads, just like your old computer printer. Remember what happens if the ink dried out from sitting too long, or the job you printed used a ton of color? The heads become clogged and useless. Then you had to head over to the office supply store, and buy new cartridges and so-on and so-forth. If your DTG machine has clogged heads and you don’t have the part on hand, you’re stuck waiting for a new one.

   It’s not really a screen printing problem but, if screens become too clogged, we print a new screen to replace it and get back to work. We wash out the old one, make sure the frame and silks are up to par, and reintroduce it back into the cycle.

   There’s a significant difference between down time, and a bad time.

4. White Inks. Ask a DTG printer about white inks and watch their reaction. Industry leaders will tell their clients that the DTG problems of the past have been solved by newer technology and new methods. However, that still requires business to invest and train people on those new technologies and methods. Sounds like another checkbook-buster. Screen printing doesn’t rely on a limited palette to create a rainbow. It’s a little simpler and more straightforward. With screen printing, if you are looking to replicate an image, the same four-color palette can be used with extra colors added to make the image really stand out. The process adds another level of control that DTG simply doesn’t have.

5. The Blame Game. Everyone knows how its played and some DTG providers aren’t shy about telling owners the reasons they think their product isn’t selling. While sales and marketing are important parts of a business (and they’re very important), they aren’t everything. It’s an issue that could be argued for days. So the next time you see a door-to-door vacuum cleaner salesman, ask them what they think.

   Personally, we don’t dump truckloads of money or investment into marketing.

   For some unfathomable reason, we’ve gained hundreds and thousands of customers over the years just by word-of-mouth alone. Is it because of our excellent customer service? Well...yes, probably. Is it that our customers love our knowledgeable sales staff? That’s certainly part of it. Is it our commitment to quality and a reputation for delivering an excellent product time and time again? Most Definitely.

   We’d rather spend time serving our clients and community, than going back and forth with some sales rep about the warranty just because they want to keep their commission.

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Want Excellent Service & Products?

Contact Threds today and let us know about your next apparel project. We’d love to hear from you!

T Shirt Vocabulary

Sometimes, communicating apparel details can have your tongue tied in knots. We’ve assembled a handful of terms that will help you choose the right garment when browsing options for your next project.

Ring-spun cotton

These shirts are made from smoother and longer yarn compared to open-end yarn. It also goes through a spinning process that softens and straightens each fiber, creating cotton that is softer and more durable.

Combed and ring-spun cotton

Refers to a two-step process that occurs when turning cotton into yarn. First, the staples are combed to remove impurities or inconsistencies in the yarn, creating a softer touch. Next, in the ring-spun process, the yarn is made by continuously twisting and thinning the strands, creating a very fine rope of cotton fibers.

Carded open-end*

This is a cheaper way of turning cotton into yarn in which the fibers are bonded by a wrapped fiber that runs perpendicular to the fiber bundle. In ring-spun cotton, all of the fibers are aligned in the same direction. Up close you can see that carded open end fiber is bulky, fuzzy and creates an uneven knit. These are the hardest to get a quality print on but, we have tips for printing on lower quality cotton.

*A historical side note: The industry standard used to be a carded open-end tee but, as we move into an era where purchase decisions are driven by quality and not just price there has been more demand for combed and ring-spun tees in wholesale space.

Side Seams

These create the tailored structure a tee needs to fit correctly. Although more expensive to make, these are the only type of tees you’ll find in a retail store.

Tubular Tees

Cheaper to construct because they require less sewing. They are made of tubular bodies and don’t really fit right on people—they’re exactly the same on the front and the back, the only difference is the neck drop.

Single

A term that refers to the diameter of a yarn, determined by the number of times you twist the fiber. The smaller the number, the thicker the yarn, and the higher the number the softer the yarn. Think about it the same way you think about sheets—the higher the thread count, the softer the sheets! Most cheap shirts are made from 18 or 20 singles. For a super-soft garment, aim for a single count of 30 or higher.

Weight

When referring to fabric, it is the number of ounces per square yard. Lighter fabrics tend to be made from combed and ring-spun cotton and are typically much softer than the heavyweight, open-end alternatives.

Staple

Another term for a cotton fiber. The fluffy piece of cotton (often called a “boll”) is plucked off the plant, contains about 250 “staples.” The high-quality thread is typically made from longer staples which are easier to spin into a fine piece of thread.

Hand

A Term used to describe how a garment feels. Combed and ring-spun tees have a soft hand, meaning they are super soft to the touch.